Innovative leadership as a method to face new VUCA environments

Abstract

Today's business sector must face the VUCA environments, characterized by their volatility, uncertainty, complexity and ambiguity, as a consequence of the globalization of the market. In this regard, it should be noted that globalization is considered an ambivalent process, since it is interpreted as an obstacle to placing an organization in the market and, in turn, as an opportunity to increase its competitiveness, consolidating its position in the market. market. Consequently, the organizations have shown that they cannot avoid these VUCA environments, which is why they have oriented themselves towards the search for mechanisms that will face the new challenges of the market, in order to maintain and, consequently, increase their competitiveness. Based on the above, the objective of this research is to establish a new leadership paradigm in the business sector, since it is necessary to transform organizations into companies that can adapt to VUCA environments and that allow their economic growth. One of these new paradigms is innovative leadership, which focuses on optimizing the internal communication of an organization, since the exchange of information allows creating and building competitive strategies that, when evaluated and carried out, will improve the performance of the organization. organization and, therefore, will lead to the success of the pampering.